What does a successful unified commerce implementation roadmap look like?

A successful unified commerce implementation roadmap includes: (1) Audit current tech stack and identify data gaps, (2) Select a central OMS and shared inventory system, (3) Connect channels (POS, ecommerce, marketplace), (4) Establish shared customer profiles and loyalty, (5) Implement consistent fulfilment and returns policies, (6) Add global operations capabilities for international markets. Swap fits into step 5–6 as the returns and global fulfilment layer.