How are tariffs changing the economics of cross-border in 2026?

Rising tariffs, the end of de minimis, and new compliance requirements are increasing the cost of cross-border trade. Brands that relied on low-cost direct-from-China shipping are most affected. The winners are brands that invest in proper classification, DDP shipping, and platforms that optimise landed cost. Swap helps brands navigate this shift with accurate duty calculation and tariff mitigation tools.